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One sheet original mid-century railway travel advertising poster.Poster Overview Artist: Jacques Dubois (1912–1994), a notable French poster artist and graphic designer who studied under Jean Carlu.Year: 1957 (distributed into 1958). Commissioned By: The French National Railway company, SNCF (Société Nationale des Chemins de Fer Français).Target Audience: Designed specifically for the German-speaking market, as evidenced by the German text.Design Elements & Text Translation The artwork captures the vibrant, sun-drenched atmosphere of a mid-century summer getaway on the Mediterranean coast. It prominently depicts a stylish woman in a large sun hat holding a colorful beach ball, flanked by a bustling Riviera beach. The top features nautical maritime signaling flags flying above the water.The German text translates directly to:"DURCH FRANKREICH MIT DER BAHN": Through France by Train."RIVIERA - CÔTE D'AZUR": The featured destination."FRANZÖSISCHE EISENBAHNEN": French Railways. |
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