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French vintage French Art Nouveau advertising poster for Humber Bicycles, designed by artist Maurice Deville around 1900.Poster Details & Context Brand History: Humber was a prominent British bicycle manufacturer founded by Thomas Humber. Known as the "aristocrat among bicycles", the brand expanded heavily into France and international markets during the 1890s boom.Paris Branch: The text on the poster highlights their Parisian retail showroom located at 19, Rue du 4 Septembre, Paris.Visual Imagery: The Belle Époque illustration depicts an elegant woman stepping away from a horse-drawn carriage to admire or receive a bicycle held by a uniformed attendant. This specific visual contrast was common in late 19th and early 20th-century advertisements, framing the bicycle as modern, fashionable, and superior to traditional carriage transport. |
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