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St Moritz

St Moritz - Before (Poster) One sheet 1944 vintage travel poster for St. Moritz, Switzerland, designed by the Swiss illustrator and graphic artist Hugo Laubi.Poster Details Artist: Hugo Laubi (1888–1959)Year of Creation: 1944Printer: Gebr. Fretz AG, Zürich Subject: The artwork illustrates a traditional Engadin custom known as the "Schlitteda", where unmarried young couples dress in festive historic costumes and take a horse-drawn sleigh ride through the snowy winter landscape.The poster features Laubi's signature vibrant Art Deco illustration style, capturing a smiling woman in a classic red dress waving a handkerchief alongside a gentleman in a top hat and black cape. At the top, the signature St. Moritz script logo sits just above the resort's famous trademarked sun emblem.