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One sheet the highly sought-after "Lucky Strikes" recalled advance style "B" U.S. theatrical poster for Quentin Tarantino's 1994 masterpiece, Pulp Fiction. Design Breakdown The Definition: The top section features a distinctive, ripped red block displaying the literal dictionary definition of "pulp". The Imagery: Uma Thurman lies prone on a bed as Mia Wallace, holding a cigarette and staring directly at the viewer.The Recall Element: Placed near her hands is a visible pack of Lucky Strike cigarettes. Miramax did not secure the trademark rights from the brand before distributing the poster, which led to a swift recall and the redesign of all subsequent theatrical prints. |
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