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Antikbar one sheet
reproduction of a poster created by artist Barbara Swiderska in 1967, which was designed for London Transport to advertise the Victoria and Albert Museum. The original poster is held in the London Transport Museum collection.
Poster Details
Artist: Barbara Swiderska
Year: 1967
Commissioned by: London Transport
Advertised Institution: The Victoria and Albert Museum in South Kensington
Description
The poster uses vibrant, illustrative style to depict a figure in a historic, voluminous floral gown, holding a fan. The accompanying text describes the V&A museum's fashion exhibit as a "dark cave-within-a-cave" containing "islands of light" showcasing nearly 400 years of fashion history, from the Jacobean era to Dior's New Look. The text encourages the viewer to "Imagine your own choice of outfit - yesterday's trend is often tomorrow's...". The poster is considered part of the "golden age of urban attractions" advertising by the London Transport Museum. |
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