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Antikbar, one sheet vintage poster, titled "
Paddington New Station", was created in 1913 by artist Charles Sharland to advertise the opening of the new Bakerloo line station at Paddington in December of that year.
Poster Details
Artist: The poster was designed by Charles Sharland for the Underground Electric Railway Company.
Date: It dates to 1913 and announced the opening for "December 1st".
Purpose: The new station provided a crucial "subway connection" linking the Great Western Railway (G.W.R.) with all other parts of London via the Underground network.
Innovation: A key selling point highlighted in the image and text was the introduction of the new "moving staircase" (escalator) system, a modern alternative to traditional lifts. The illustration shows people using these escalators, celebrating the modernity and electrical power of the transport system at the time.
This poster is part of the London Underground's long and celebrated history of commissioning pictorial poster campaigns from various artists to provide information, encourage ridership, and build a positive brand identity. |
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