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Cardboard standee, This image shows a vintage advertising sign for
Lone Ranger Wheat and Rye Bread, a promotional product from the 1930s. The bread was made by the Gordon Baking Company, which produced the "Silvercup" brand.
Here is more information about the advertisement:
Sponsorship: Silvercup Bread was the original sponsor of The Lone Ranger radio program, with the partnership beginning in November 1933 and continuing until 1939.
Catchphrase: The sign features the iconic catchphrase "Hi-Yo Silver" which was spoken by the character to his horse, Silver.
Legacy: The former Silvercup bakery building in Long Island City, New York, which once produced a significant portion of the bread for the metropolitan area, was later repurposed and is now known as Silvercup Studios. |
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