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One sheet Advertising poster, This is a vintage advertisement for Campbell's Soups.
The ad features the Campbell Kids, the company's iconic cartoon mascots, a can of soup, and a small dog. The text on the ad states "21 KINDS 10ยข A CAN" and "LOOK FOR THE RED AND WHITE LABEL.".
The Campbell Kids characters were created in 1904 by artist Grace Drayton and became popular almost immediately. The plump, rosy-cheeked children were meant to convey a sense of health and wholesomeness associated with eating Campbell's soup. The characters were used in a wide range of advertising, including streetcar placards, magazine ads, and newspapers, and were also featured on various merchandise such as dolls, postcards, and cookbooks. The characters were often redesigned over the years to reflect changing cultural attitudes and standards of well-being, becoming thinner and more athletic-looking in later decades |
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