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Quad, This is a vintage British quad movie poster for
Star Wars: Episode VI - Return of the Jedi (1983) that was used as a promotional tie-in with a yogurt company.
The poster, featuring artwork by Drew Struzan, was sent to grocery stores in the United Kingdom to advertise Dairy Time Star Wars Yogurt cups. These yogurts had eight different character-themed flavors, and the foil lids could be redeemed for various Star Wars-themed items. This specific poster is considered rare and highly collectible due to the cross-promotional advertisement. |
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