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Small Pan Am Pan Am poster advertises
"Unlimited Free Sublo Travel," which refers to the valuable employee benefit of unlimited standby flights. "Sublo" is an aviation industry term for subsidized or space-available travel, allowing employees, retirees, and sometimes their families to fly at a fraction of the cost, provided there are unsold seats.
Pan Am Travel Benefits
Sublo/Staff Travel: The core benefit mentioned in the ad, allowing travel on a standby basis.
Target Audience: This specific ad was targeted internally at Pan Am employees, encouraging them to fly, talk about, and sell the airline's services, emphasizing the value of their travel perks.
Historical Context: Pan Am was once a pioneering and dominant international airline, offering extensive global routes that made this benefit exceptionally appealing during the "Golden Age of Travel". This benefit was a major perk of working for the airline.
Advertising: The ad uses an illustration of an early, man-powered flying machine to evoke a sense of pioneering adventure, contrasting primitive flight with the widespread global travel possible through Pan Am. |
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