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11 1/2 X 15 Pan Am advertisement, with the tagline "Pan Am makes the going great," is a famous piece of vintage airline marketing. The ad uses humor and the idea of escaping daily life to promote the airline's extensive global reach in the late 1960s.
Advertisement Details
Airline: Pan American World Airways (Pan Am)
Artist/Illustrator: The cartoon illustrations in this and similar Pan Am ads were created by Henry Syverson.
Publication Date: The specific advertisement appeared in the April 28, 1969, issue of Life magazine.
Slogan: "Pan Am makes the going great".
Key Message: The ad highlights that Pan Am flew to 119 cities in 81 countries on all six continents, offering an easy escape from the "doldrums" of daily life with "budget fares and package tours".
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