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Cigarettes Saphir

Mounted Attraction size, vintage French advertising poster for a brand of machine-rolled cigarettes called Cigarettes Saphir. The poster was created by an artist known as Stephano and dates to around the 1910s or 1920s. Poster Details Artist: Stephano (a French artist of whom little is known) Circa: 1910–1920s Style: The poster incorporates elements of both Art Nouveau and Surrealism, with its use of curved lines and a dreamy, smokey feeling. Printer: Imp. Moullot of Marseille, France Description The artwork features an exotic woman with a striking orange turban and a feather, emerging from a swirl of smoke as if she were a genie from a lamp. This was considered a rather risqué depiction at the time, which added to the poster's allure. The advertisement aimed to market machine-rolled cigarettes as a luxury product during an era when most people still rolled their own.