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One Sheet vintage travel poster for the Swiss town of Zermatt, featuring the iconic Matterhorn mountain. The photograph was taken by Alfred Perren-Barberini (1896-1967), and the poster was created in several editions, with original release dates around 1950 and later editions in 1967, 1971, and 1974.
Key Information
Location: Zermatt, Switzerland, at the foot of the Matterhorn mountain (also known as Mont Cervin).
Artist/Photographer: Alfred Perren-Barberini.
Year(s) of Issue: The original design dates to around 1950, with variations printed throughout the 1960s and 1970s.
Content: The poster features a scenic summer view of the snow-capped Matterhorn towering above a green alpine valley with traditional wooden chalets.
Purpose: It was designed as a promotional travel advertisement to attract tourists and mountaineers to the Zermatt region. |
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