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One sheet vintage Danish poster, dating from around
1918, advertises the effectiveness of placing classified ads in the newspaper Berlingske Tidende. The artwork for the poster, which features a parrot, a dog, and fish in a bowl, was created by the Danish artist Thor Bøgelund-Jensen (1890-1959) and was printed by Andreasen & Lachmann.
Poster Details
Artwork Description: The poster uses a bold, art deco-influenced style to depict a brightly colored parrot on a perch above a lounging sighthound (likely a greyhound or whippet) and a fishbowl with two fish.
Text Translation: The Danish text translates to: "Advertisements in Berlingske Tidende," "Read by most, cost the least," and "For Sale Parrot. All ads for buying and selling dogs, birds, aquarium fish, etc., always bring the best results in the Berling Newspaper".
Artist Influence: Thor Bøgelund was a pioneer of commercial poster art in Denmark, known for his simple, monumental, and colorful designs, which were influenced by German advertising aesthetics of the era.
Historical Context: Berlingske Tidende (now simply Berlingske) is one of the oldest continually operating newspapers in the world, founded in 1749. This specific design was part of a series of popular advertising posters for the newspaper in the 1910s. |
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