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Half sheet vintage
travel poster for the Victoria Coach Station in London. It features a distinctive mid-century modern design with a central illustration of the station building and colorful abstract arrows indicating various connecting coach services.
Poster Details
Subject: Victoria Coach Station, a major hub for medium and long-distance coach services in the United Kingdom.
Issuer: The poster was issued by London Coastal Coaches Limited, a consortium of coach operators that commissioned and ran the station.
Design: The architectural style of the building depicted is Art Deco, designed by the firm Wallis, Gilbert and Partners and opened in 1932. The artist for this specific poster design is listed in some records as "Grafton" and dated to 1932, though the exact designer is sometimes listed as unknown.
Purpose: The poster's text ("BOOK HERE FOR YOUR JOURNEY FROM LONDON ONWARDS") promotes connecting services from the station to locations across the country, highlighting the extensive national network available via coach travel. |
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