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Attraction size, Beer, Alcohol vintage poster, titled
"Full Moon," was part of a major 1930s advertising campaign for Guinness. It features a playful parody of Jane Taylor's 1806 nursery rhyme, "Twinkle, Twinkle, Little Star".
History and Origin
Artist: The artwork was created by John Gilroy, the most influential illustrator for Guinness, who worked with the London agency S.H. Benson starting in 1930.
Campaign: The slogan "Guinness is good for you" was born in 1929 after market research showed consumers felt better after drinking it. At the time, doctors often recommended the stout for its high iron content.
Design: The image of the "smiling moon" reflected in the foam of the pint glass was a hallmark of Gilroy’s humorous, simple, and colorful style.
Printing: The original posters were often printed in Great Britain by S.C. Allen and Company Ltd. |
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