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My Neighbor Totoro
Japanese one sheet 29 x 40.5 The girl on this iconic 1988 theatrical poster for
My Neighbor Totoro is actually a "phantom" character who never appears in the final film.
She is a hybrid of the two sisters, Satsuki and Mei. Here is the story behind her:

Original Concept: Director Hayao Miyazaki originally planned the movie to feature only one protagonist. This original girl was designed to be seven years old—right between the ages of four-year-old Mei and ten-year-old Satsuki.
The Split: During production, Miyazaki decided the story worked better with two sisters. He explained that a single girl playing in the yard wouldn't be able to go meet her father at the bus stop alone, so he split the character into two to allow for more suspense and interaction.
Poster Design: Despite the change, Miyazaki chose to use his original concept art for the theatrical poster. He felt the image of a single girl standing next to the giant Totoro was a more powerful and balanced composition than having both sisters there.

While the actual scene in the movie features Satsuki carrying Mei on her back at the bus stop, this poster remains the film's most famous image, even though its protagonist technically doesn't exist in the Ghibli universe.
My Neighbor Totoro - Before (Poster)
Before