Lillywhite
Antikbar, oversized vintage advertising
poster for Lillywhites of Piccadilly Circus, published in 1963 to commemorate the store's centenary.
Poster Details
Company: Lillywhites, a renowned British sports retailer established in London in 1863.
Location: The iconic flagship store at Piccadilly Circus, where it has been located since 1925.
Motto: The poster highlights "a century in the service of sport".
Imagery: The poster features a graphic illustration of a woman in athletic clothing, seemingly playing golf or a similar sport, alongside a smaller, more traditional figure of a man in formal attire (a top hat and tailcoat). This contrast likely represents the store's evolution from its traditional beginnings selling "Gentleman's staples" to a more modern, comprehensive sports outfitter catering to all.
The business has a rich heritage in various sports, including cricket and football, and is still trading today as part of the Frasers Group.
poster for Lillywhites of Piccadilly Circus, published in 1963 to commemorate the store's centenary.
Poster Details
Company: Lillywhites, a renowned British sports retailer established in London in 1863.
Location: The iconic flagship store at Piccadilly Circus, where it has been located since 1925.
Motto: The poster highlights "a century in the service of sport".
Imagery: The poster features a graphic illustration of a woman in athletic clothing, seemingly playing golf or a similar sport, alongside a smaller, more traditional figure of a man in formal attire (a top hat and tailcoat). This contrast likely represents the store's evolution from its traditional beginnings selling "Gentleman's staples" to a more modern, comprehensive sports outfitter catering to all.
The business has a rich heritage in various sports, including cricket and football, and is still trading today as part of the Frasers Group.
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