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Zermatt
One sheet
vintage travel poster for Zermatt, Switzerland
, created by the artist Alfred Perren-Barberini in 1958 or 1959.
Key Information:

Location The poster promotes the mountain village of Zermatt, located in the Swiss Alps at the foot of the iconic, pyramid-shaped Matterhorn peak.
Artist The artwork is attributed to the Swiss artist and photographer Alfred Perren-Barberini.
Purpose It was designed as a vintage winter sports advertisement to attract tourists for skiing and mountaineering in the region.
Zermatt Today Zermatt is renowned as a high-end, car-free alpine resort, famous for its extensive skiing areas, hiking trails, and the breathtaking views of the surrounding 4,000-meter peaks and glaciers.
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Zermatt