Empire Produce
Antikbar Halfsheet vintage poster is an original advertising poster issued by the
Empire Marketing Board (EMB) in the late 1920s or 1930s.
Poster Information
Title: "Buy Here From Home and Overseas Empire Produce"
Artist: The design has been attributed to an artist named Fawkes, whose first name was likely Irene (1886-1977).
Purpose: The poster was part of a larger campaign to encourage British citizens to buy goods produced within the British Empire, thereby boosting the economy following the Great Depression.
Publisher: It was printed for His Majesty's Stationery Office (H.M. Stationery Office) by Messrs. Johnson, Riddle & Co., Ltd.
Design: The poster features a stylized art deco image of a large ship (ocean liner) with billowing steam, set against a backdrop of red-roofed houses and trees on the shore, with bold text above and below the scene.
Historical Context
The Empire Marketing Board (1926-1933) used extensive publicity campaigns, including posters, films, and radio broadcasts, to promote intra-Empire trade and a sense of an economic community. The campaign aimed to influence consumer behavior by presenting idyllic views of the Empire and reinforcing the idea that buying Empire produce supported British jobs. The poster uses the slogan, "Every time you buy Empire produce you help the Empire to buy from us".
Empire Marketing Board (EMB) in the late 1920s or 1930s.
Poster Information
Title: "Buy Here From Home and Overseas Empire Produce"
Artist: The design has been attributed to an artist named Fawkes, whose first name was likely Irene (1886-1977).
Purpose: The poster was part of a larger campaign to encourage British citizens to buy goods produced within the British Empire, thereby boosting the economy following the Great Depression.
Publisher: It was printed for His Majesty's Stationery Office (H.M. Stationery Office) by Messrs. Johnson, Riddle & Co., Ltd.
Design: The poster features a stylized art deco image of a large ship (ocean liner) with billowing steam, set against a backdrop of red-roofed houses and trees on the shore, with bold text above and below the scene.
Historical Context
The Empire Marketing Board (1926-1933) used extensive publicity campaigns, including posters, films, and radio broadcasts, to promote intra-Empire trade and a sense of an economic community. The campaign aimed to influence consumer behavior by presenting idyllic views of the Empire and reinforcing the idea that buying Empire produce supported British jobs. The poster uses the slogan, "Every time you buy Empire produce you help the Empire to buy from us".
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