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Eat More Fruit
Small vintage advertising poster, titled "Eat More Fruit - For Health & Vitality," was published by the Retail Fruit Trade Federation Ltd. during the 1950s.
The artwork features a classic mid-century "pin-up" style illustration of a blonde woman in a pink swimsuit and a wide-brimmed white hat, posed next to a cornucopia of fresh produce. This specific image was part of a larger British advertising effort to encourage healthier eating habits in the post-war era.
Key Details of the Poster

Publisher: Issued by the Retail Fruit Trade Federation Ltd., an organization incorporated in London to promote the fruit industry.
Era: Circa 1950s.
Style: Offset lithograph characterized by vibrant colors and retro mid-century aesthetics.
Original Use: These posters were typically used as shop window displays in grocery stores and markets.
Eat More Fruit - Mounted (Poster)
Mounted
Eat More Fruit (Poster)